Full course description
60 minutes
Self-Paced
Earn a Badge
Course Overview
Master how Name, Image and Likeness (NIL) income is taxed, discover which deductions and tax rules apply, and learn strategies to reduce liability and stay compliant. NIL Understanding Taxes teaches student-athletes to classify NIL earnings correctly, apply the Qualified Business Income (QBI) deduction, and manage self-employment tax obligations. Explore how NIL income impacts dependency status, triggers multi-state tax issues and requires proactive record-keeping for long-term financial success.
Who Should Enroll
This course is ideal for student athletes, coaches, sports agents, athlete managers, parents, and anyone advising athletes, schools or brands on NIL regulations, opportunities and risks.
Course Instructor
Deyna C. Rouse, MSTax, MAC, CPA
Assistant Professor of Practice, Heider College of Business
Creighton University
Deyna Rouse, CPA, is an Assistant Professor of Practice at Creighton University’s Heider College of Business, specializing in U.S. federal income taxation. With over two decades in public accounting, she brings deep expertise in corporate, individual, and nonprofit taxation, as well as federal tax policy and controversy.
What You’ll Learn
By the end of the course, participants will be able to:
- Explain NIL self-employment income and deductions to NIL recipient advisors.
- Understand potential eligibility for recipients to claim Qualified Business Income deduction under IRC Sec. 199A.
- Describe the dependency rules for student NIL recipients.
- Discuss other tax-related issues surrounding NIL income (estimated taxes, record-keeping and documentation, and state income tax concerns).
Course Outcomes
Participants in NIL Understanding Taxes will learn how NIL income is classified for tax purposes, which deductions can reduce taxable income, and how the Qualified Business Income (QBI) deduction can help lower self-employment taxes. The course also explores how NIL earnings impact a student-athlete’s dependency status and family tax planning. By the end, participants will understand key tax responsibilities including record-keeping, estimated tax payments, and navigating multi-state tax requirements to stay compliant and financially prepared. This course is also stackable and can count toward the completion of the NIL Certificate.
FAQ
What is NIL and why does it matter?
Name, Image and Likeness (NIL) refers to a student-athlete’s legal right to profit from their personal brand. As of July 1, 2021, the NCAA allows college athletes to earn money through endorsements, sponsorships, social media, and other opportunities. NIL matters because it gives athletes control over their public persona and the ability to generate income while competing. Understanding NIL is essential for protecting your rights and navigating deals legally and effectively.
What are the benefits of completing this course?
NIL income is typically treated as self-employment income, meaning athletes must pay both income and self-employment taxes. NIL income may also impact whether a student-athlete can be claimed as a dependent, which can influence family tax credits, deductions and filing responsibilities. Understanding NIL tax implications helps with planning and avoiding surprises at tax time.
Does this course count toward the NIL Certificate?
Yes, this course is part of the NIL Certificate program. To earn the full certificate, you’ll need to complete a total of four courses.
How long does it take to complete?
This course is self-paced, allowing you to learn at your own convenience. Most people complete the course in 60 minutes, but you can take as much time as needed to fit your schedule.
How is the course structured?
This course is taught online and asynchronously. This flexible structure allows you to complete lessons at your own pace, making it ideal for busy individuals.
Can I earn Continuing Education Credits?
Check with your state’s credentialing body to determine if this course is eligible for continuing education credits for your profession.
