Full program description
4 Hours
Self-Paced
Earn a Badge
Certificate Overview
The NIL certificate equips professionals with the legal, marketing, financial and compliance skills to lead in the evolving college athletics landscape. Learn from nationally recognized experts in sports law, taxation and financial psychology—100% online and self-paced. Whether you're supporting student-athletes or managing institutional compliance, this certificate helps you lead confidently in the NIL era.

Who Should Enroll
This noncredit certificate is ideal for athletes, parents, coaches, athletic staff, lawyers and financial advisors looking to support athletes and institutions with NIL strategy.

Certificate Instructors
David P. Weber, JD
Deyna C. Rouse, MSTax, MAC, CPA
Bradley T. Klontz, Psy.D., CFP®

What You’ll Learn
By the end of the certificate, participants will be able to:
- Analyze the legal and regulatory landscape shaping NIL in college athletics
- Interpret NIL contract terms, athlete valuation and compliance considerations
- Identify tax obligations and financial reporting requirements for NIL income
- Apply financial literacy strategies to help athletes build lasting wealth

Certificate Outcomes
You'll gain the skills to evaluate NIL contracts, manage tax implications and guide college athletes through branding, sponsorship and endorsement strategies to support their long-term financial success.

FAQ
What is the career outlook for individuals who complete this program?
The career outlook for those with expertise in Name, Image, and Likeness (NIL) is rapidly expanding with high demand for professionals who can guide student-athletes through branding, endorsements, compliance and financial literacy. This training is especially valuable for professionals in sports, law, marketing and finance who want to expand their services in a fast-evolving industry. With new job titles emerging and universities and organizations seeking NIL expertise, this certificate provides the in-demand skills to lead in a dynamic, high-growth market.
How is the certificate delivered?
All courses in this certificate are 100% online and self-paced. You can start anytime and progress on your own schedule—ideal for working professionals.
What is the time commitment?
This certificate includes four self-paced modules, each taking approximately 60 minutes to complete. Each module features short video lessons and interactive learning.
Do you offer tuition assistance?
We do not offer tuition assistance for lifelong learning courses or certificates. However, Creighton alumni, faculty, staff and eligible partner employees, along with their spouses and dependents, may qualify for a 15% discount. One discount per offering. Other restrictions may apply. Learn more.


